Support the Car.
Support your Community.
Race car sponsorship: more attainable than you may think
Crane Racing offers you:
45,000+ post views per month on Instagram
Your logo Shown prominently at the largest amateur race class in the united states
A driver with professional media and brand training
Race videos and content Updated weekly
Action at legendary tracks: Watkins Glen, VIR, Sebring, Road Atlanta, Mid-Ohio, Summit Point.
10% of all sponsor dollars go directly to Revive the Drive
Sponsor the #1 ranked rookie driver in the mid atlantic
All sponsorship placements and arrangements are fully customizable
All options listed are for full 2027 season (24 race days) + remaining 2026 events (4 total race days).
All prices include graphic creation, printing, and application. All car sponsorships include social media posts (minimum 1x week), and full personal access at any event on the calendar. You’re right, its a good deal!
Front Bumper: $750
Hood: $1,200
Front fenders (both): $1,200
Windshield Banner: $1,500
Dashboard (visible during all in-car video): $1,500
Full car sponsorship (full wrap livery to match your brand, unlimited logo placement): $10,000
Social media post (2,000 - 5,000 views+ per post): $100
Benefactor: donate any amount to support the race program (it really helps) and get a shoutout on social media - your support always goes directly into the car
Donate to Revive the drive!
We just love what they do. Ethical, well thought out empowerment for people in need. Revive the Drive provides carefully placed, fully restored vehicles in the hands of those who need them most. Donate directly here:
The Car
#112 is a 2003 VVT Mazda Miata. Did you know that Spec Miata is the largest (and arguably most competitive) amateur racing in the United States? Its how a lot of pro drivers launch careers - if you can drive a Miata fast, you can drive ANYTHING fast. Vital stats about the car:
Engine: Mazda 16v BP6 built by Race Engineering
Suspension: Penske/Mazda Motorsports dampers, Eibach sway bars
Tires: Hoosier SM7.5
Safety Gear: Sabelt harnesses, Sparco seat, full cage built by BSI
Weight: 2465lbs
The Driver
Hi there! My name is Matt Crane, and I’m the driver of car #112 in SCCA Spec Miata, and the founder of Crane Racing - and oh man do I love cars. It’s hard to say whether it started with my dad’s Porsche 924 back in 1990 when I was five years old, or if it goes back even further than my memory allows. But, safe to say that for a lifelong car guy, owning and operating a race car is about as good as it gets.
Prior to racing cars, I was a professional cyclist for eight years, and spent three years on the U.S. National Cycling Team. I’m an experienced and deeply focused competitor, and have been my whole life. I race clean, and I race to win. At this point, and from my years as a pro, media training and representing brands is in my blood.
As far as the non profit affinity goes, I have that verve thanks to spending almost a decade in fundraising, both as development director at a local organization for youth in public housing, and later in major giving for a much larger non profit media company. I currently work in the IT sector.
When I’m not driving, I’m into motorcycles, photography, the beach, helping non profits with fundraising questions, and hanging out with my dog Henry. My favorite racing driver is Mark Donahue, and my favorite track is Watkins Glen.
I would love to have you along for this journey so that I can represent your brand and build a partnership for creating exciting opportunities for your business, the #112 car, and most importantly, our non profit partner: Richmond’s Revive the Drive.
Let’s go racing together!
